Brand identity is how a business presents itself to, and wants to be perceived by, its consumers. Brand identity corresponds to the way a company chooses its name; designs its logo; uses colors, shapes and other visual elements in its products and promotions; crafts the language in its advertisements and trains employees to interact with customers — all with the goal of cultivating a certain image in consumers’ minds. Brand image is the actual result of these efforts, successful or unsuccessful.
This service can turn your business into a brand. This package includes all the appropriate planning to decide the nature of your brand.